The Power of Blue - Nadine Horn as EOCA's first female ambassador

Release date: 04 April 2012

Think of a challenge that you have pondered undertaking but decided it was too difficult. Then multiply it by at least 100 and you might come slightly closer to the adventure Nadine Horn, the first female ambassador for the European Outdoor Conservation Association (EOCA), is planning.
Nadine Horn
Nadine Horn

Following a quick trip cycling 150km per day for 2 months around the circumference of Spain last year, Nadine plans in September to undertake her first ‘half ironman’ competition. In order to train for such an epic event, which most of us would balk at, she has set herself the challenge of a ‘Three Border Triathlon’ – which involves cycling across Switzerland (~460km), swimming the Danube through Germany (approx 550km) and running to the finish across Austria (approx 315km). And not only this, but Nadine also aims to generate awareness of clean, healthy, inland waterways through raising money for ‘Health Boost for the Blue Danube’ – to fund vital restoration projects along its banks.

Nadine Horn on the road
Nadine Horn on the road

Despite being utterly exhausted just considering the feat Nadine has set herself, Joint General Manager of EOCA, Tanya Bascombe, explained why Nadine was the perfect choice to become an ambassador of EOCA. “Nadine has planned the most amazing challenge,” said Tanya, “but rather than just do it for her own personal journey and the satisfation of getting to the finish line, she has chosen to highlight an extremely important issue along the way – vital for both the ecosystems surrounding the Blue Danube, and for the people that recreate in it”.

Nadine is passionate about looking after the landscapes she enjoys and is proud to become EOCA’s first female ambassador, “I like the fresh face of EOCA and the approach of funding direct action projects that cross borders and produce great results at the end of it. Little steps do make a difference – and it is even better to do it in a team with a great vision and partners”.

Nadine’s adventure starts on April 21th, and you can follow her epic journey on our facebook site and on

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The grant from the EOCA kick started WLT’s support of a new and vital Elephant Corridor project from Jim Corbett National Park in Uttarakhand, northern India, where local communities, currently encountering conflict with Elephants and Tigers are very keen to be relocated. As well as providing vital funding for this project the EOCA grant leveraged match-funding from another WLT donor which is testament to the importance of the EOCA’s support.
John A Burton, CEO, World Land Trust